Project information
- Category: Other
- Client: Communicator
- Project date: 2017-2018
- URL: Xmas Email / Presentation
Interactive Email Work
An open brief was provided for this Christmas email from the Communicator Internal Marketing Team; 'do something fun and interactive'.
I came up with a concept of an interactive story of 'The Night Before Christmas', but from a marketers point of view.
Following on from the work that I'd done on Interactive Emails, I was tasked with creating a presentation about Interactive Emails to deliver internally to Communicator staff as an education piece.
Following the success & feedback that was received, I worked alonside my colleague to expand the presentation to deliver externally, so both customers and prospective customers at a number of different events, culminating in presenting at a Figaro Digital event.
The final twist of the presentation is that it has all been presented from an actual email - showcasing what is possible in email.